Industry award recognizes college student’s new line of eco-friendly shoes and bags
Hamburg Kristine Lusardi of Hamburg was one of three winners of the Next Generation Awards competition, a program developed by the LIM College and the Accessories Council that focuses on cultivating the business skills of tomorrow’s fashion industry leaders.
Kristine’s $2,500 cash award was presented at a breakfast at LIM College on Sept. 24. The Next Generation competition required LIM College seniors to create a plan for a new fashion accessory product. Kristine won the Eco-Friendly category with a plan to create Treads, a line of shoes and bags made from recycled tires.
A panel of fashion industry professionals judged the entrants. Among them were senior executives from Henri Bendel and Godiva Chocolatier.
Winners were selected based on a combination of elements, including an oral presentation, visual presentation materials and the overall strength of their marketing concept.
Kristine, the daughter of Mark and Laurie Lusardi and a 2007 graduate of Sparta High School, aspires to a career in advertising, marketing or public relations.
“The Next Generation Awards recognize the next wave of executive talent in the fashion industry,” says LIM College President Elizabeth S. Marcuse. “Kristine did a great job of synthesizing all of the fashion and business education and experience she’s acquired so far at LIM College into one project. Her future in the fashion world looks bright.”
LIM College focuses exclusively on the study of business and fashion, offering a masters of business administration degree program with concentrations in fashion management and entrepreneurship and several bachelors degree programs in fashion merchandising and other areas. Founded in 1939, it is located in midtown Manhattan.For information, visit www.limcollege.edu.